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Success story · Leroy Merlin

Online configurator for custom-made products

A scalable platform that allows customers to personalize, configure and purchase custom-made products through an intuitive digital experience, connected with suppliers and ready to grow internationally.

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Client

Leroy Merlin

Service

Web development

Project

Custom configurator

From curtain customization to a platform ready for multiple business lines.

In 2020, Leroy Merlin set out to offer its customers the ability to customize and purchase made-to-measure products through an online platform.

The project began with curtains, but its success led to the gradual addition of new products related to the company. Today, through amedida.leroymerlin.es, customers can customize curtains, windows, flooring, mosquito screens, pergolas, artificial grass and more.

A unique, visual and personalized shopping experience.The initiative reflects Leroy Merlin's commitment to offering a more flexible digital experience, adapted to each customer's real needs and connected with its internal processes.

To make this possible, Leroy Merlin partnered with Ganbaru. Our team worked closely with their teams to create a custom, scalable platform capable of adapting to a growing variety of products and changing needs.

Development scope

Key features designed to operate, scale and evolve.

The scope of the services provided by Ganbaru was broad and focused on building a robust, manageable technology foundation ready to grow alongside the business.

Manageable control panel

An easy-to-use environment so non-technical staff could manage the platform independently.

Supplier integration

Efficient connection with suppliers to ensure the workflow from customization through to delivery.

Multilingual support

The platform was designed to facilitate international expansion and use by customers in different countries.

Scalable configurator

Architecture ready to include new products, configuration rules and levels of customization.

Visual content and UX

Design, layout, creative assets and audiovisual resources aligned with the corporate identity.

A large-scale technical and operational challenge.The project involved coordinating business needs, user experience, internal processes and integration with national and international teams.

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Ongoing collaboration

A living platform that keeps growing with new business areas.

The collaboration between Leroy Merlin and Ganbaru has continued, giving rise to new custom configurators for additional products and proving the value of a scalable solution.

Today, we continue working hand in hand with Leroy Merlin to develop and implement custom software solutions that improve the experience in key areas such as kitchens, appliances and full renovation projects.

Continuous evolution according to the changing needs of customers and internal teams.

Improved shopping experience through clear interfaces and guided processes.

Technology foundation ready to expand services on a global scale.

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Custom softwareConfigurators, integrations, back office and user experience working as a single system.

Do you need to turn a complex idea into a scalable digital platform?

Ganbaru designs and develops custom software for companies that need to integrate processes, automate operations and deliver better digital experiences.

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C. Agustín de Foxa, 40 (Meeu), 28036 Madrid

C. Blasco Ibáñez, 16, 02004 Albacete

info@ganbaru.es +34 640 151 557

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